After the success of the 2011 Posidonia Sea Tourism Forum, the 2nd Posidonia Sea Tourism Forum, will be held in Athens, Greece on 28-29 May 2013.
As with the 1st Posidonia Sea Tourism Forum, the conference will consist of specialized sessions on cruising, yachting and coastal shipping. Among the subjects to be addressed in the cruise sessions are industry development and growth strategies in the East Mediterranean, European cruise market growth and demand for the region, itinerary planning, new destination development, innovation in shore excursion programs, port privatization, cruise marketing & sales, new market development and future prospects for regional backyard markets. Yachting sessions will evaluate the potential of organizing top class yachting events in Greece, the adequacy of current international legislation (especially regarding crew welfare), the effects of ILO regulations on the yachting industry, Greece’s current failings (taxation, infrastructure, services, etc.) and necessary solutions to capitalize on its true potential, marina privatization and development prospects, and finally, future market targeting and long term market development. There will also be a special session on coastal shipping, mainly to examine the sector’s current serious difficulties in Greece, evaluate their effect on tourism and address urgent breakthrough solutions.
A new feature of the Posidonia Sea Tourism Forum will be the enlarged exhibition space. The exhibition will provide the ideal marketing platform for ports & destinations, hotels & resorts, airports, tourist service providers, technical support companies, sector publishers, new technologies, yacht managers & brokers, yacht interiors specialists and marinas. By exhibiting at the Posidonia Sea Tourism Forum, investors in the region’s ports and marina infrastructure will be able to promote their business proposition and identify potential partners.
The 2013 Posidonia Sea Tourism Forum will provide a unique platform to evaluate new investment opportunities and meet the leaders of this industry, as Greece, the East Mediterranean and the Black Sea will feature very strongly in the future development of Sea Tourism.
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Info on the 2011 Posidonia Sea Tourism Forum
In 2011, the 1st Posidonia Sea Tourism Forum examined Greece’s potential in all forms of sea tourism and identified a number of challenges that need to be addressed, so as to be able to sustain healthier future development and growth for both the Cruise and the Yachting Industries.
As a result of the lively debate that took place in the first Forum, a number of high profile policy changes were announced by the Greek Government, aiming to further enhance Greece’s strategic and commercial strength as a preferred East Mediterranean cruise hub.
Top cruise industry personalities used the Posidonia Forum as a platform to convey their messages on the Greek cabotage issue to great effect. As a result, corrective legislation amending a problematic 2010 reform law was subsequently drafted, soon to be ratified by Greek Parliament. This will finally allow all cruise vessels regardless of flag to operate closed jaw home porting out of Greek ports freely and without discriminatory terms.
Another topic tackled was cruise port infrastructure, a subject climbing fast on the regional agenda. After intense debate at the Posidonia Sea Tourism Forum, the Piraeus Port Authority announced a significant infrastructure project that includes additional berths & terminal facilities, a raised rail shuttle and considerable road works to improve access to the city of Athens.
Equal importance was given to the yachting sector, with extensive coverage on legislative & tax issues, as well as marina investment opportunities, an ascending subject of regional interest. Currently a number of Greek Marinas are high on the priority list for privatization, with public tenders being announced within 2012.